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about Project
about Project
about Project
about Project
Toy Collector
Toy Collector
Toy Collector
Toy Collector
Said packaging is thrown away within a day
Said packaging is thrown away within a day
Said packaging is thrown away within a day
Said packaging is thrown away within a day
68%
68%
68%
68%
Would consider toys with reusable packaging
Would consider toys with reusable packaging
Would consider toys with reusable packaging
Would consider toys with reusable packaging
76%
76%
76%
76%
Kids enjoy assembling & building.
Kids enjoy assembling & building.
Kids enjoy assembling & building.
Kids enjoy assembling & building.
83%
83%
83%
83%
Fun, interactive experience
Fun, interactive experience
Fun, interactive experience
Fun, interactive experience
Easy assembly
Easy assembly
Easy assembly
Easy assembly
Keeps kids engaged without screens
Keeps kids engaged without screens
Keeps kids engaged without screens
Keeps kids engaged without screens
Children
(ages 5-15)
Children
(ages 5-15)
Children
(ages 5-15)
Children
(ages 5-15)
Parents/Guardians
Parents/Guardians
Parents/Guardians
Parents/Guardians



Toy
Toy
Toy
Toy
Toy
Toy
Toy
Toy
Protective Case
Protective Case
Protective Case
Protective Case
Packaging Box
Packaging Box
Packaging Box
Packaging Box
Instruction Manual
Instruction Manual
Instruction Manual
Instruction Manual
Platform
Platform
Platform
Platform
Mechanical parts
Mechanical parts
Mechanical parts
Mechanical parts
Acts as the main frame or base of the automaton
Acts as the main frame or base of the automaton
Acts as the main frame or base of the automaton
Acts as the main frame or base of the automaton
Pre-cut parts can be popped out to form cranks, cams, levers, axles, supports and the platform
Pre-cut parts can be popped out to form cranks, cams, levers, axles, supports and the platform
Pre-cut parts can be popped out to form cranks, cams, levers, axles, supports and the platform
Pre-cut parts can be popped out to form cranks, cams, levers, axles, supports and the platform
Becomes the center of the narrative for imaginative play
Becomes the center of the narrative for imaginative play
Becomes the center of the narrative for imaginative play
Becomes the center of the narrative for imaginative play
Step-by-step guide for assembly.
Story card or character sheet.
Can include Sticker sheets
Step-by-step guide for assembly.
Story card or character sheet.
Can include Sticker sheets
Step-by-step guide for assembly.
Story card or character sheet.
Can include Sticker sheets
Step-by-step guide for assembly.
Story card or character sheet.
Can include Sticker sheets





Base
Base
Base
Base
Overview
Overview
Overview
Overview


No packaging reuse
No packaging reuse
No packaging reuse
No packaging reuse

Toy lacks depth, wasteful
Toy lacks depth, wasteful
Toy lacks depth, wasteful
Toy lacks depth, wasteful
Not toy, mainly tools
Not toy, mainly tools
Not toy, mainly tools
Not toy, mainly tools

















Construction study
Construction study
Construction study
Construction study









Vertical Axle
Cam Follower
Crank Handle
Vertical Axle
Cam Follower
Crank Handle
Vertical Axle
Cam Follower
Crank Handle
Vertical Axle
Cam Follower
Crank Handle
Horizontal Axle
Cam
Automaton Box
Horizontal Axle
Cam
Automaton Box
Horizontal Axle
Cam
Automaton Box
Horizontal Axle
Cam
Automaton Box



















